Mobile Internet era word of mouth resolution door and window brand survival.

    The market is changing so fast that it may not be as effective as it should be. Faced with the "cake" of companies competing in doors and Windows, the company still needs to measure its own way of development, whether it can "digest" the "cake". Doors and Windows enterprise is unable to put all my eggs in one basket, just dig in the process of continuously explore new marketing points, to find a new way to in the intense market competition, instead of on the road to success.

    There is an idea that advertising is dead in the Internet age. In fact, the biggest battle that the Internet brings is how to know that good communication can lead to the death of bad products faster. Especially today, the Internet has made consumers' voice more and more important. Because the media in the past is unidirectional, exclusive, high unit price, it is necessary to make a lot of investment, while the media in the mobile Internet era is interactive, open, low-cost, free and accurate. Users of the same bag yesterday, that is, the consumer is isolated, weak, there is no influence, and users of mobile Internet s is a community, a strong, mutual interaction results or destroy the enterprise brand.

    Follow present and development of mobile Internet and the communication media has become the people to share insight and information between each other, thinking and establish contact online platform, it is made with sympathetic people set up the network connection of the community. In a certain sense of Internet s each kind of product or brand user exists in the communication media, even if a user is quiet quiet, and his family, friends, colleagues, etc in the communication media also affect him. That is to say, the brand user is present in the communication media in droves, consumers shopping online more and more attention to the brand displayed by the perception of image and the perception of the product quality, the influence of the media information and communication is very important. Consumers' understanding of door and window brands deepens, the influence of door and window brand is bigger, the harvest of the value of door window brand property is bigger.

    Therefore, door and window enterprises need to adapt to the development of the time, longer than the opening of marketing points, and choose the right marketing form, can not be screened in the fierce market competition.